Evaluation of the efficiency of export business in organizations manufacturing cabling and wiring products: methods and approval

Kvasnikova, Vera; Yarmolenka, Vasili

Evaluation of the efficiency of export business in organizations manufacturing cabling and wiring products: methods and approval

UDC 658.114

Authors

В.В. Квасникова
Республика Беларусь, Витебск, УО «Витебский государственный технологический университет», кафедра «Коммерческая деятельность»
В.А. Ермоленко
Республика Беларусь, отдел маркетинга и внешнеэкономических связей ООО «ПО «Энергокомплект»

abstract

Method for evaluation of the efficiency of export business in organizations manufacturing cabling and wiring products was based on an analysis of existing approaches. the methodology is based on indicators characterizing the efficiency of export potential and reflecting the attractiveness of foreign markets. According to the proposed methodology efficiency of export business of «PO «Energokomplekt» in four foreign markets was evaluated.

Evaluation of the efficiency of export business in organizations manufacturing cabling and wiring products: methods and approval

keywords

Publisher's imprint

Kvasnikova, Vera. Evaluation of the efficiency of export business in organizations manufacturing cabling
and wiring products: methods and approval / Kvasnikova Vera, Yarmolenka Vasili // Vestnik of Vitebsk State Technological University . ─ 2016. ─ № 1(30). ─ P. 140.

Bulletin of
Vitebsk State
Technological
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